De Palm Tours

Marketing Manager

Hospitality & Tourism

Full-TimeHigh SchoolEnglish

About the vacancy


Are you a visionary, data-driven marketing professional ready to lead at the intersection of strategy and execution? We are looking for a Marketing Manager to spearhead our digital presence, optimize our performance marketing, and drive significant revenue growth across our extensive portfolio of over 15+ premier tourism products and experiences.

Responsibilities

  • Lead the planning and execution of high-performing digital campaigns across Google Ads, Meta Ads, SEO, and social media to maximize ROI.

  • Manage and optimize the marketing presence and brand alignment for a diverse range of 15+ distinct land and sea activities.

  • Utilize data-driven insights to analyze performance for the entire product catalog and provide actionable reports that influence budget allocation and business scaling.

  • Oversee the creation of high-impact content including video, UGC, and blogs while ensuring a cohesive brand voice across all digital and traditional touchpoints.

  • Manage marketing budgets for all product lines and streamline workflows using project management tools to enhance team efficiency.

  • Drive the adoption of AI-driven marketing tools, automation, and advanced analytics to keep the brand at the forefront of the hospitality industry.

  • Lead, mentor, and inspire a high-performing marketing team while fostering a culture of professional growth and technical excellence.

  • Stay ahead of regional tourism trends and global digital marketing shifts to maintain a competitive market edge.

Key Qualifications

  • Possess a Bachelor’s degree in Marketing, Business, or a related field.

  • Hold a minimum of 5 years of experience in digital marketing strategy with a proven track record in performance marketing and lead generation for high-volume portfolios.

  • Demonstrate advanced skills in Google Ads, Meta Business Suite, Adobe Creative Cloud, and Microsoft Office with a preference for experience in marketing dashboards.

  • Maintain professional fluency in English, Spanish, and Papiamento in both written and verbal communication.

  • Act as a proactive, solution-oriented leader with the ability to manage complex projects independently while thriving in a collaborative team environment.

  • Apply a deep understanding of the local tourism landscape and the ability to market a diverse range of luxury and adventure experiences simultaneously.

Company Benefits

  • Receive a competitive salary package with clear opportunities for professional growth and advancement.

  • Access comprehensive health insurance and wellness benefits designed to support your well-being.

  • Participate in specialized training and development programs to sharpen your technical and leadership skills.

  • Work within a supportive, inclusive, and high-energy work environment.

  • Engage in recognition programs, point-based reward systems, and employee appreciation events.

📩 Apply now and take your marketing career to the next level!


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About us

De Palm Tours
De Palm Tours
Our website
Hospitality & Tourism

At De Palm Tours, we are dedicated to responsible and sustainable tourism, offering a diverse range of activities that allow you to connect with Aruba’s wildlife and natural wonders. Dive into the enchanting depths of Aruba’s underwater world with the Atlantis Submarine, a unique submersible experience exclusive to Aruba. Or, opt for exhilarating Jeep and UTV adventures, leisurely catamaran cruises, and captivating sunset sails—all designed with nature conservation in mind.

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