Location: Aruba or Remote (must be available for local context & time zone alignment)

Reports To: President, Go Cultura Foundation

Contract Type: Freelance or Part-Time, with potential for long-term engagement

Compensation: Project-based or retainer, based on experience and scope

About Go Cultura Foundation (GCF)

Go Cultura Foundation is on a mission to place culture and creativity at the center of sustainable development in Aruba. Through data-driven mapping, advocacy, and public engagement, GCF leads groundbreaking initiatives like the CreActivo Conference, Cultural Cartography, and public campaigns for cultural pride and policy transformation.

The Role

We’re looking for a creative powerhouse who can do more than just make things “pretty.” We need someone who can translate bold ideas into bold visuals. From national campaigns to policy decks, from documentaries to event branding—your work will move minds and shift narratives.

You’ll be the keeper of our visual soul, working closely with our leadership and partners to ensure that GCF’s look and feel is not only consistent but culturally magnetic.

Key Responsibilities

Branding & Visual Identity

• Maintain and evolve the visual identity of GCF and its programs (e.g., CreActivo, Paranda di Dande, Mapping Aruba’s CCIs etc)
• Develop brand guidelines and templates for internal and external use
• Create sub-brands or campaign-specific visuals that align with GCF’s tone and mission

Content Creation

• Design graphics for social media (Instagram, LinkedIn, Facebook), website banners, newsletters, and event promotions
• Develop layouts for printed materials such as brochures, flyers, signage, and booklets
• Create pitch decks, reports, and policy visuals that blend clarity with creativity

Campaign & Event Design

• Collaborate on creative direction for key campaigns, launches, and cultural events
• Design stage visuals, banners, merchandise (T-shirts, pins, flags, etc.), and signage
• Ensure cohesive aesthetics across all audience touchpoints

Digital Assets & Multimedia Support

• Provide support with basic motion graphics or collaborate with videographers/editors
• Help prep visuals for web, presentations, and social use (resizing, formatting, optimization)
• Maintain an organized archive of all design assets and deliverables

Qualifications

• Strong portfolio that demonstrates versatility across branding, digital, and print design
• Proficiency in Adobe Creative Suite (especially Illustrator, InDesign, Photoshop or Infinity Design and Photo)
• Knowledge of Canva, Figma, or similar tools for quick-turnaround content
• Experience working with culturally sensitive or community-driven projects
• Ability to work independently, take creative direction, and meet tight deadlines
• Fluency in English required; Papiamento and/or Spanish a strong asset

Bonus Points If You…

• Can contribute to creative ideation beyond visuals (campaign names, slogans, moodboards)
• Have animation, AR/VR, or multimedia experience
• Are familiar with or passionate about Caribbean cultural identity
• Have experience designing for government, NGOs, or creative institutions

What You’ll Love About Working with Us

• You’ll shape the visual voice of a movement that’s rewriting cultural policy and creative legacy
• You’ll collaborate with an energetic, visionary team that’s as strategic as it is soulful
• Your designs will be seen on national stages, in ministerial briefings, and on the streets of Aruba
• You’ll work on projects that matter—locally grounded, globally relevant